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Author:

susan han

Susan Han is a printing expert with 35 years industry experience. She is currently the CEO of QinPrinting and leads the team that has helped thousands of clients to realize their print projects. You can reach out to her and the rest of the team at [email protected]

How to use color psychology in packaging design

How Color Psychology Impacts Packaging Design and Consumer Behavior

Color isn't just a matter of style—it's one of the first things people notice when they see your packaging. Color...

High-quality hardcover book printing and design example

Essential Tips for Designing a Professional Hardcover Book: Covers, End Sheets, and Inside Pages

From children's books to high-end art books, quality printing is a must when creating all types of hardcover books. Therefore,...

How to design for packaging compliance

Packaging Compliance: Legal Requirements for Different Industries

Designing beautiful, functional packaging is one thing. Making sure it meets legal requirements is another. Whether you're selling food, cosmetics,...

Dust jacket vs slipcase for hardcover books

Dust Jackets vs. Slipcases: How to Choose the Perfect Protection for Your Hardcover Book

Thirty-five years of experience on a pressroom floor have taught me one truth: every great hardcover deserves an equally great...

How to choose colors and textures for gift box designs

How to Maximize the Visual Impact of Your Custom Gift Boxes with Color and Texture

Creating a really memorable unboxing experience that surprises and delights your customers needn't be expensive. By integrating well-chosen colors and...

How to design ecommerce packaging

How to Design Packaging for E-Commerce Success

As online shopping becomes ever more central to how we buy and sell, the box your product arrives in has...

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